{"id":1046,"date":"2017-10-10T12:57:23","date_gmt":"2017-10-10T16:57:23","guid":{"rendered":"https:\/\/appnet-dev.com\/resultsathand\/8-steps-to-successful-mobile-activation-workbook\/"},"modified":"2025-02-07T11:14:39","modified_gmt":"2025-02-07T16:14:39","slug":"8-steps-to-successful-mobile-activation-workbook","status":"publish","type":"post","link":"https:\/\/appnet-dev.com\/resultsathand\/8-steps-to-successful-mobile-activation-workbook\/","title":{"rendered":"8 Steps to Successful Mobile Activation Workbook"},"content":{"rendered":"<div id=\"pl-5307\"  class=\"panel-layout\" >\n<div id=\"pg-5307-0\"  class=\"panel-grid panel-no-style\"  data-style=\"{&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div id=\"pgc-5307-0-0\"  class=\"panel-grid-cell\"  data-weight=\"1\" >\n<div id=\"panel-5307-0-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"0\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p>According to a report by Forbes Magazine, \u201c82% of Fortune 500 CEOs feel their organization did an effective job of strategic planning. Only 14% of the same CEOs indicated their organization did an effective job of implementing the strategy.\u201d<\/p>\n<p>Clearly, a real execution gap exists between what we plan to do and what actually gets done. What results, unfortunately, is lost opportunity and revenue.<\/p>\n<p>Often, the launch of a mobile app can fall victim to this gap. It may be perceived as less important than other five-alarm fires the organization is currently battling. But what we know to be true is that a lackluster launch almost always results in:<\/p>\n<ul>\n<li><strong>Poor user experiences:<\/strong>\u00a0users didn\u2019t know there was an app, users don\u2019t know how to download the app, and users grossly underutilize the app<\/li>\n<li><strong>Thousands of dollars in lost revenue\u00a0<\/strong>from exhibitors, members, and sponsors<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pg-5307-1\"  class=\"panel-grid panel-no-style\"  data-style=\"{&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div id=\"pgc-5307-1-0\"  class=\"panel-grid-cell\"  data-weight=\"0.65\" >\n<div id=\"panel-5307-1-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child\" data-index=\"1\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h2>8 Steps to Mobile Activation<\/h2>\n<p>With the help of our partner\u00a0Aaron Wolowiec at <a href=\"http:\/\/eventgarde.com\/\">Event Garde<\/a>, we have created an interactive workbook\u00a0to help make\u00a0your mobile app strategy a success\u2013 no matter the platform you\u2019re currently using.<\/p>\n<p>This user-friendly workbook will walk you through our 8 step process to plan your mobile activation strategy before, during, and after the launch.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-5307-1-0-1\" class=\"so-panel widget widget_sow-button panel-last-child\" data-index=\"2\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div class=\"so-widget-sow-button so-widget-sow-button-flat-49c95ff6c358\">\n<div class=\"ow-button-base ow-button-align-center\">\n\t<a href=\"https:\/\/appnet-dev.com\/resultsathand\/8-steps\/\" class=\" ow-button-hover\" ><br \/>\n\t\t<span><br \/>\n\t\t\t<span class=\"sow-icon-fontawesome\" data-sow-icon=\"&#xf01a;\" style=\"color: #ffffff\"><\/span><br \/>\n\t\t\tGet the workbook\t\t<\/span><br \/>\n\t<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pgc-5307-1-1\"  class=\"panel-grid-cell\"  data-weight=\"0.35\" >\n<div id=\"panel-5307-1-1-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"3\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p><a href=\"https:\/\/appnet-dev.com\/resultsathand\/wp-content\/uploads\/2017\/03\/8steps-list-TOC.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5948\" src=\"https:\/\/appnet-dev.com\/resultsathand\/wp-content\/uploads\/2025\/02\/8steps-list-TOC-300x258-1.png\" alt=\"\" width=\"300\" height=\"258\" \/><\/a><br \/><!--more--><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pg-5307-2\"  class=\"panel-grid panel-no-style\"  data-style=\"{&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div id=\"pgc-5307-2-0\"  class=\"panel-grid-cell\"  data-weight=\"1\" >\n<div id=\"panel-5307-2-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"4\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;}\" >\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p>Not sure if a mobile app makes sense for your organization? Already in the planning stages of a mobile app? Or just not happy with how a previous launch went?<\/p>\n<p>Download our<span style=\"color: #3366ff;\"><a href=\"https:\/\/appnet-dev.com\/resultsathand\/8-steps\/\"> <strong>8 Steps to Successful Mobile Activation<\/strong><\/a><\/span> workbook today and let thought leaders Aaron Wolowiec and Kim Harwood show you how to make your mobile activation strategy a success!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>According to a report by Forbes Magazine, \u201c82% of Fortune 500 CEOs feel their organization did an effective job of strategic planning. Only 14% of the same CEOs indicated their organization did an effective job of implementing the strategy.\u201d Clearly, a real execution gap exists between what we plan to do and what actually gets [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[14,15,8],"tags":[16,26,22,17,44],"class_list":["post-1046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-associations","category-events","category-technology","tag-event-app-tips","tag-event-garde","tag-membership","tag-mobile","tag-rol"],"acf":[],"_links":{"self":[{"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/posts\/1046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/comments?post=1046"}],"version-history":[{"count":1,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/posts\/1046\/revisions"}],"predecessor-version":[{"id":1048,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/posts\/1046\/revisions\/1048"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/media\/1049"}],"wp:attachment":[{"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/media?parent=1046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/categories?post=1046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appnet-dev.com\/resultsathand\/wp-json\/wp\/v2\/tags?post=1046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}